We updated the brand site for the over 3,500 MACHI café locations nationwide, now in their second year. To present the concept “Turning anywhere in your machi (town) into a café,” we boldly used photographs of town scenes on the entrance page. And by changing the photographs to match the season, we presented the appeal of MACHI café in a variety of scenes. Our staff member Ishizawa (*a member of SONICJAM Tokyo at the time) served as producer on the project.
